Friday, May 9, 2008

GodTube

a Biblical thought...
But now that you've found you don't have to listen to sin tell you what to do, and have discovered the delight of listening to God telling you, what a surprise! A whole, healed, put-together life right now, with more and more of life on the way! Work hard for sin your whole life and your pension is death. But God's gift is real life, eternal life, delivered by Jesus, our Master. (Romans 6:22,23)

a Book thought...
To be successful in the twenty-first century we will have to learn how to practise infinite innovation. Infinite innovation is the never-ending pursuit of creating more and more value for all stakeholders inside and outside the organisation. (p219 FBF)

a Dave thought...
GodTube, the YouTube for the religious, has raised $30 million at a $150 million valuation, according to Rafat Ali. The funding comes from GLG Partners, a hedge fund.
What’s interesting about GodTube is not so much the technology – as Pete wrote in his
initial review, “put bluntly … it was crap” – but how it’s little more than an existing concept catered to a very specific yet very huge audience. Christian television is enormous in the US, and GodTube has been able to capitalize on people’s desire for religious programming by taking a proven concept (video sharing), a brand name clearly inspired (some would say stolen) by a market leader, and industry best practices to become a big business.
As Pete noted in August, the site actually got its start running on a $300 script. It simply exploded from there,
entering the top 1000 web sites in September and never looking back.

GodTube is an obvious rip-off of YouTube with the added bonus of knowing that all the material uploaded is selected to help you consider God and improve your understanding of Him. It is a great example of the fact that you that you don't need to have a radically new idea to reach more people today, but rather just a stolen one that has worked can often be just as successful.

Just a thought.

1 comment:

Anonymous said...

I think that it is amazing how through the use of Web 2.0 and social networking, almost anyone can proclaim the name of Jesus to masses of people.

It is really fantastic.

I often read your comments on www.planetsallies.net.nz